Brand Keys Note:


Karma may be involved in many things, but it shouldn't apply when picking a spokesperson for your brand.
The World Leader in Customer Loyalty and Engagement Metrics

WHO WE ARE

Every business claims that they are different – that they offer something more significant or compelling than everyone else. In 95% + cases, they are either deluded or deliberately not telling the truth.

Since the early 1980s, Brand Keys' founder, Dr. Robert Passikoff has been developing and refining a proprietary customer-listening system that goes far beyond any traditional methodology. The system provides clients with measures that show exactly where their brand equity lies; What their customers will be thinking about and buying 24 months down the line; precisely what needs to be fixed when brand equity begins to slip and which buttons need to be pushed in order to improve brand profitability.

Quite a claim but it is true.

This site includes information on our methodology, our new team in the UK, the historical work that we carry out for clients and our plans for the London office. If you have a question about Brand Keys, that is not answered here, please contact us.

Project Leaders Quotes Andrew Crosthwaite quote

Our clients include:

NOW AVAILABLE  Titles available from Amazon.co.uk
books Read an excerpt of The Certainty Principle Read an excerpt of Predicting Market Success