Since the early 1980s, Brand Keys' founder, Dr. Robert Passikoff has been developing and refining a proprietary customer-listening system that goes far beyond any traditional methodology. The system provides clients with measures that show exactly where their brand equity lies; What their customers will be thinking about and buying 24 months down the line; precisely what needs to be fixed when brand equity begins to slip and which buttons need to be pushed in order to improve brand profitability.
Quite a claim but it is true.
This site includes information on our methodology, our new team in the UK, the historical work that we carry out for clients and our plans for the London office. If you have a question about Brand Keys, that is not answered here, please contact us.
Barry Jones,
Managing Director
BMR Brand Keys
